71% increase in Revenue for Retail E-Commerce Clothing Brand

21Threads.com is retail clothing brand that had already been quite known among his existing audience.
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21Threads came to us after managing their Google Ads internally, and willing to increase their reach and scale the business.
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Goldfeld&Stern stepped it and helped 21Threads rebuild their Google Ads efforts practically from ground up by:
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• Fixing their Google Analytics tracking and ensuring Enhanced E-commerce is operating properly.
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• Building out Google Shopping campaigns and optimizing the structure and assets for Search campaigns
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• Introducing advanced Remarketing strategies, including Dynamic Remarketing and relying on Google Analytics's Remarekting Audiences.
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• Conducting experiments with Display Ads (Custom Intent Audiences etc.), YouTube and DSA (Dynamic Search Ads).
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This was achieved during the Christmas run (Oct - Dec), which is 3 months. After looking at the numbers, we observed 89% increase in the number of Transactions , 71.52% increase in Revenue, 15% decrease in Cost per Acquisition, 25% decrease in Cost per Click

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